image/svg+xmlOct 2019 -
May 2020
Business Development And Marketing Manager,
IBM, Boulder, CO
Created and conducted "Thinking BIG" sales training for 400 IBM executives
and consultants.
Reduced dormant territory by 30% using marketing, training, CRM, research,
and strategic alliances practices.
Led Sales Execution Team promoting and demonstrating business solution
benefits to existing and potential customers.
Led complex solution sales efforts to strategic IBM Healthcare customers.
Developed and delivered communication plan for multiple application
upgrades and new releases.
Sep 2017 -
May 2019
Marketing Account Manager,
HP, Fort Collins, CO
Utilized consultative selling techniques to provide value-added solutions to
Cloud based customers.
Spearheaded go-to-market initiatives across digital programs, execute
integrated marketing plans and measure results (ROI, conversion).
Used Seibel too keep track of cold calls as CRM Tool.
Interfaced extensively with Global Customer Support Center to design and
initiate customer-specific support processes and improve existing partner-
interaction procedures.
Partnered with the UK sales team to increase growth, while balancing channel
and account priorities.
Apr 2016 -
Jun 2017
Marketing Specialist,
Southeastern Grocers, Jacksonville, FL
Led marketing operations included integrating and administering Salesforce,
HubSpot, InsideSales.com, and RainKing processes and mechanics.
Worked with top tech vendors such as Dell, HP and Microsoft to ensure KPIs
were met.
Led to seven month improvement in planning timeline for 2012 and
improved financial tracking and accountability, with measurable KPIs
identified.
Coordinated the development, production and distribution (print & digital) of
quarterly newsletters to increase customer database.
Handled reporting and web analytics for clients /executives through Omniture
and Access systems.
Company Website
Business Development
Powerpoint
Graphic Design
AUSTIN TUCKER
atucker@example.com
|
(660) 555-0370
|
40349 N. Park St., Boulder, CO 37905
EXPERIENCE
EDUCATION
Florida State University, Tallahassee, FL
2012 - 2015: Bachelor's Degree in Marketing
KEY SKILLS